Showing posts with label Mickey Mouse. Show all posts
Showing posts with label Mickey Mouse. Show all posts

Friday, May 6, 2011

MMCH Formula

In my last two posts I briefly covered the visual and music aspects of Mickey Mouse Club House. So in this post I will discuss the structure of the show. Many shows that are aimed at children have what we call a formula. The formula of the show never changes (unless ratings drop), just the content that is plugged inside.

The formula of MMCH is the following:
(1) The cast of characters is introduced (Mickey, Minnie, Donald, Daisy, Pluto, and Goofy)
(2) One character encounters a problem
(3) Mickey gets his Mouskatools from the Mouskadoer (3 concrete tools and a mystery tool)
(4) Tooldles is introduced
(5) The characters begin on their journey to solve their problem. And while trying to solve the main problem, they run into 4 small problems. Which are all fixed with mouskatools, delivered by tooldles
(6) Once all the tools are used, it is an indication that the main problem will soon be solved also.
(7) After the main problem is solved, all the characters return to the club house to do the Hot Dog dance where Mickey recaps the main information that was introduced in the story.
(8) The end

The first time I watched the show, I was extremely confused. I had so many questions:
"What in the world is a Mouskadoer?"
 What is tooldles? And what is his purpose?
A mystery tool? How in the world does that work?
And why are the tools so random for the problems they encounter? (this will be covered in the next post)

The second time I watched it, I was even more confused. And as the story goes, my confusion grew with every episode I endured. Until one day I encountered an episode that answered all my questions.  Tooldles Birthday Celebration.

It took me approximately 10 episodes to figure (fully) what was really going on.
What in the world is a Mouskadoer?
A Mouskadoer is a machine that Mickey has in his clubhouse that provides tools for the crew to use to accomplish their mission

What is tooldles? And what is his purpose?
Tooldles is Mickey's old alarm clock and his purpose is to bring the crew their tools while they are out solving the main problem

A mystery tool? How in the world does that work?
A mystery tool is the only tool you don't know. And when all the other tools don't work, you select your mystery tool.

There are many flaws to this formula.
(1) If parents aren't understanding the basic structure of the show, it's unlikely that children are fully understanding what is going on either.
My Solution: Get rid of the Mouskadoer. Let the characters do something on their own (it feels like every action is done by a machine in the clubhouse). Have them go to the shed in the backyard and grab their toolbox. Isn't that where tools go (a shed, garage, closet), not a random spot in the middle of a clubhouse. Then tooldles can pop out and show the tools being used.

(2) The magic of the show is so extreme that it lacks a sense of reality.
My Solution: Bring it down a notch. You can still have that wonderful Disney magic without going so crazy that none of it is believable.

(3) Children are curious about novel situations but they also enjoy watching something they understand and know.
My Solution:Use tools that are logical. In one episode they had the following for their tools: Bouncy Shoes,
Building Blocks, and 2 Hippos. The bouncy shoes were to catch up with a grasshopper, building block were made into stairs to get the grasshopper out of a really tall tree, and the hippos were used to get across a creek (by hopping on their backs). And just to point out, all of these items aren't tools in the sense that we most commonly think of them.

(4) The mystery mouskatool shouldn't be a mystery. It is too abstract to be a multiple choice option for the age group viewing.
My Solution: When all the tools don't match what needs to be done, have something in the environment around the crew that can be used to solve the problem. This way the viewer can search and find (on their own) what can be used. It will provide a deeper more interactive moment. And actually encourages critical thinking.

The writers on the show have such amazing backgrounds, but I find myself extremely surprised by the quality of the structure of the show. But as I stated in my last blog, if children enjoy the music and are dancing does the show need to be more than that? For the sake of money, time, and effort that is put into developing MMCH, I would hope that they were aiming for more than that.

Thursday, April 28, 2011

Who's the leader of the club that's made for you and me....

MICKEY MOUSE!!

As a women in children's media, I watch children's television through a very critical lens. Don't get me wrong, I don't think every child's tv show has to be teaching our children root memorization. But what the shows should be doing is providing an opportunity for a learning moment. This moment can be in social problems, typical education, creativity, music, etc.

When I put on my mommy hat, I have a love for the things that make my son smile (as long as those things don't consist of fire, electricity, biting, etc). So when I saw my sons excitement for the Mickey Mouse Clubhouse, I gave in and allowed him the opportunity to enjoy the music and visuals. I do have to admit that when I was a child I was somewhat of a Mickey fan. Ok, ok, I lie I was a HUGE Mickey fan. Let me just put it into perspective, the first word I could spell (even before my name) was Mickey Mouse. So, to be honest, I was happy that my son was enjoying the same character I did 25 years ago.

But there is something different about Mickey's Clubhouse. It's not the old school Mickey we are all use to. To keep up with the changing visuals in kids cartoons Mickey has somewhat undergone a face lift. As well as the rest of the characters. Don't get me wrong some things have stayed the same, Donald is still cranky and doesn't wear pants, Goofy is still goofy (but has aquired a love for stinky shoes), Daisy and Minnie love bows and high heels, and Pluto is still the only dog that can't talk.

But visually wow... 25 years sure can change things. And like Susan Lucci even the greatest mouse in the house gets a little nip and tuck.

My Sons Mickey


My Mickey